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---
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title: "Find Your Right Readers"
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description: "A free email course for fiction authors on finding the readers who were always meant to find their story."
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title: "The Find Your Right Readers Roadmap"
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description: "How to find readers who actually need your stories? avoid these 5 mistakes that lead to 0 sales on launch day, writing for an audience of 1 (just your mom), and posting every day for a year with nothing to show for it (even if you have zero platform and hate marketing)"
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eec_slug: "find-your-right-readers"
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pitch: |
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Most advice about "finding readers" is really just advice about marketing —
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ads, algorithms, funnels. This is different. Over a few short emails, at
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whatever pace you want to take it, I'll walk through how to think about who
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your right readers actually are, and how to build a real path to them
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instead of shouting into the void.
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# Optional italic line under the title, for handling an objection up front.
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hero_subhead: "How to find readers who actually need your stories? avoid these 5 mistakes that lead to 0 sales on launch day, writing for an audience of 1 (just your mom), and posting every day for a year with nothing to show for it (even if you have zero platform and hate marketing)"
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# Optional line under the signup button.
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# social_proof: "Join a few hundred authors who've already started."
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# Optional label on every "Send me day one" button across the page.
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cta_text: "Get me started!"
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# Optional "who's teaching this and why" section. Both fields are independently
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# optional — set either or both.
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credibility_heading: "Written by Will Estes, who's..."
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credibility_bullets:
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- "Noticed that most advice on selling your book is marketing advice about hustling."
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- "Believes that most writers want to think about stories, not their next ad campaign."
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# Optional day-by-day curriculum preview. `label` is optional per item.
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curriculum_heading: "Here's what's inside"
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curriculum_intro: "Five short emails, sent at whatever pace you want."
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curriculum_items:
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- label: "Day 1."
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text: "Mistake #1: Writing for everyone who reads books. (Why a smaller target means more hits.)"
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- label: "Day 2."
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text: "Mistake #2: Perfecting your book before you start building your audience"
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- label: "Day 3."
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text: "Mistake #3: Selling the plot instead of the feeling."
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- label: "Day 4."
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text: "Mistake #4: Looking for readers in the wrong places. (Finding the people who need your stories means not talking to the ones who don't.)"
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- label: "Day 5."
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text: "Mistake #5: Quitting before the compounding kicks in."
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# Optional heading above the repeated signup form at the bottom of the page.
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repeat_cta_heading: "Ready to find your right readers?"
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---
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