The intro was the only slide/page without a graphic. Shortened it to two
sentences and added a matching photo, and dropped the CSS rule that let
Step 1 share a print page with the intro (needed now that the intro has
its own image and deserves a full page like every other section).
Converts the lead-magnet PDF from a Google Slides export into an editable
markdown template, styled to match reground.org's dark theme, with a
Makefile convention (make partners/<slug>.pdf) for producing per-partnership
customized versions.