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Will Estes
2026-07-22 16:14:14 -04:00
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@@ -3,6 +3,12 @@ title: How To Get Your Stories In Front Of The Readers Who Need Them
author: Will Estes
---
Most advice on making a living as a writer tells you to hustle, place ads with the right keywords and the like. That absolutely works. It's also not why you're an author.
You want to know that your story provided respite for the one person who thinks of their day as toil. You want to know your story gave that spark of inspiration to the one person who thought it wasn't possible to keep going. There's one reader you want to reach.
And if there's one reader who needs your stories, there's more than one.
## Step 1: Find a review by a reader who deeply connected with your story.
You're looking for reviews that go beyond "great book!" — the ones where a
@@ -14,8 +20,7 @@ got it. They're the seed of everything that follows.
## Step 2: Comment on their review with heartfelt thanks.
Reply publicly to the review — as a comment, a post, or an email to your
list. Be as specific as they were. Be as warm as they were. You're not just
Thank the reviewer for their review. Ideally you do this on the review itself. Be as specific as they were. Be as warm as they were. You're not just
thanking one reader. You're showing every future reader what it looks like
when someone gets your work and you notice.
@@ -24,8 +29,8 @@ when someone gets your work and you notice.
## Step 3: Share what they connected with in your story.
Share what the reader actually connected with in your story publicly to
your audience: on social media, your email list, wherever your readers are.
You're not just responding to one person. You're becoming a beacon: showing
your audience: on social media, your email list, wherever your readers are. Before you thanked them. Now you're responding to the specific thing they connected with.
You're not just responding to one person. You're becoming a beacon: showing
other readers like them that your stories are out there and that someone
who needed your stories already found them.
@@ -38,9 +43,9 @@ By: Will Estes — ReGround
**Are you wondering how to get your stories in front of readers who need them?**
Let's talk one on one and find out if this is the right fit for you. I'll
look at your specific situation. We'll map out how you keep writing and get
Let's talk one on one and find out if working with me is the right fit for you. I'll
look at your specific situation. We'll map out how you get
your stories to reach the readers who need them.
[Get a Free Strategy Session](http://reground.org){.cta-button}
[Get a Free Strategy Session](https://reground.org/talk){.cta-button}
:::