Initial scaffold: Hugo site for west575.org

Blog with contact form and newsletter signup, structured like the
other Reground-hosted sites but with its own visual identity.

content/_index.md

@@ -0,0 +1,13 @@
+---
+title: "west575"
+---
+
+I'm Will. I write software, run other people's production servers, and
+occasionally finish a short story. This site is where those things live
+without pretending to be one coherent "brand" — it's just what I'm doing
+and thinking about, in roughly that order of frequency.
+
+Expect notes on infrastructure and small-business tooling, some fiction
+and the occasional submission log, and whatever else seemed worth writing
+down at the time. No content calendar, no funnel — just a [feed](/posts/)
+you can subscribe to if any of it's useful.