Scaffold michaelferrara-site: Hugo skeleton with reader-magnet freebie flow

content/_index.md

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+---
+title: "Michael Ferrara"
+description: "TODO: one-line author bio/description"
+---
+
+TODO: Michael's homepage copy goes here.
+
+Get a free short story: [download the reader magnet](/freebie).

content/contact.md

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+---
+title: "Contact"
+layout: "contact"
+description: "Get in touch with Michael Ferrara."
+---

content/freebie-thanks/index.md

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+---
+title: "Thanks — here's your story"
+description: "Download your free short story."
+---
+
+Thanks for signing up — here's your copy.
+
+[Download the story](https://downloads.michaelferrara.org/TODO-story-filename.epub)

content/freebie/index.md

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+---
+title: "TODO: Story Title"
+description: "TODO: one-line description of the free short story."
+type: "courses"
+eec_slug: "reader-magnet"
+
+# Optional italic line under the title, for handling an objection up front.
+hero_subhead: "TODO: subhead for the landing page"
+
+# Label on the signup form's submit button.
+cta_text: "Send me the story"
+
+# Direct link to the epub in the public downloads bucket — shown as an
+# on-page button immediately after a successful signup, independent of the
+# welcome email (see layouts/partials/course-enroll-form.html).
+download_url: "https://downloads.michaelferrara.org/TODO-story-filename.epub"
+download_text: "Download now"
+
+# Optional heading above the repeated signup form at the bottom of the page.
+repeat_cta_heading: "Want the story?"
+---
+
+TODO: Michael's landing-page copy goes here.

content/privacy.md

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+---
+title: "Privacy Policy"
+description: "How michaelferrara.org collects, uses, and protects your information."
+---
+
+_Last updated: July 2026_
+
+This policy explains what information this site collects through use of
+michaelferrara.org, and what happens to it.
+
+## What this site collects
+
+Depending on how you use the site, that may include:
+
+- Your name, email address, and message, when you submit the contact form.
+- Your email address, if you sign up for the free short story.
+- Your email address and name, if given, if you opt in to ongoing updates.
+
+This site doesn't use third-party analytics, ad trackers, or tracking
+pixels. Everything above runs on infrastructure operated directly —
+nothing is handed to a third-party marketing platform.
+
+## Why this site collects it
+
+- To respond to messages sent through the contact form.
+- To deliver the short story you signed up for.
+- To send periodic updates to people who've explicitly opted in — never
+  as a side effect of simply using the site.
+
+## What this site doesn't do
+
+- This site doesn't sell or rent your information to anyone.
+- This site doesn't share it with third parties except the infrastructure
+  providers necessary to run the site and send email (e.g. the hosting
+  provider and its network) — none of whom get to use it for their own
+  purposes.
+
+## Your control over it
+
+- **Unsubscribe**: every ongoing-update email includes an unsubscribe
+  link. Clicking it removes you from that list immediately.
+- **The free short story**: this is a one-off signup with no ongoing
+  subscription — once you've received it, there's nothing further to opt
+  out of unless you also joined the ongoing updates list.
+- **Deletion**: reach out through [the contact form](/contact/) and
+  your information will be deleted from these systems.
+
+## Security
+
+Your information is stored on infrastructure controlled directly, not
+handed off to third-party SaaS platforms. That doesn't make it
+invulnerable — no system is — but it does mean there's exactly one place
+your data lives, and one party accountable for it.
+
+## Changes
+
+If this policy changes in a way that matters, the date at the top of this
+page will be updated.
+
+## Questions
+
+[Get in touch](/contact/).

content/terms.md

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+---
+title: "Terms of Use"
+description: "Terms for using michaelferrara.org and its free short story."
+---
+
+_Last updated: July 2026_
+
+These terms cover using michaelferrara.org, its free short story, and
+submitting the contact form.
+
+## Using this site
+
+This site and its free short story are provided as-is, for entertainment
+purposes.
+
+## The short story
+
+The story belongs to Michael Ferrara. You're welcome to read and enjoy it;
+you're not entitled to redistribute, resell, or republish it without
+asking first.
+
+## No warranty
+
+This site and its content are provided without warranties of any kind,
+express or implied.
+
+## Liability
+
+To the extent the law allows, Michael Ferrara isn't liable for damages
+arising from your use of this site or its content.
+
+## Changes
+
+These terms may be updated as the site changes. Material changes will
+update the date at the top of this page.
+
+## Questions
+
+[Get in touch](/contact/).